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Henley’s Executive Education

Whilst working as a freelance designer for Surrey based agency I was involved in developing new identity of Henley’s flagship Executive Education courses. Starting with a Creative Director bold concept I created numerours brochures, flyers and advertisments (both print and digital) following colour and shape theme distinct for each branch, and clearly representing the new ExecEd strapline: ‘Be Exceptional’ as well as proper positioning of the School’s brand.

infographics

ExecEd

The animated banners I made are the best to convey the idea.

1ExecEd-Portfolio-MPU
2ExecEd-Leadership-MPU
4ExecEd-Coaching-MPU

I made the series of press ads for the campaign.

 

 

As well as outdoor posters.
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The most important creation were programme brochures for the new academic year.

During the year the client used direct marketing for lead nurturing. I’ve developed few cross-platform, responsive e-mails.

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Open Leadership html e-mail preview

Open DPO html e-mail preview

In adittion to standard courses, the client ask to brand their new bold and innovative development hubs: Henley Parnership and Edge Sessions.
edge
partnership

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